Role: Art Director & Illustrator
Client: SaskCulture
Deliverables: Animated video

The brief
Capture Saskatchewan’s whole cultural ecosystem in a way that feels broad and inclusive, on a limited budget and a tight timeline.

The idea
An abstract illustration style that could stand in for many kinds of cultural initiatives without depicting any one of them literally. Pairing my own illustrations with AI-assisted tools let me explore directions quickly.

The result
Delivered on an extremely compressed schedule, with visuals open enough for many communities to see themselves in the work, and a flexible system that’s quick to build on.

Previous
Previous

SaskTel Business: Sweet Results

Next
Next

Molson Export: Cheering on the Habs